Development and operationalization of the university strategy
https://doi.org/10.25206/2542-0488-2025-10-1-129-135
Abstract
The article considers methods and approaches to setting strategic goals of the university and their cascading into specific, measurable projects, activities and actions with clear performance indicators, which allows building a clear chain from the vision and mission of the university to the concept of performance of specific actions and processes. These processes contribute to the effectiveness of management and monitoring.
The authors consider the specifics of strategy building for higher education institutions, which are large in scale and are regulated by organisations that have to conduct strategic planning in a highly long-range predictive situation. The authors identify the problem of effective operationalization of the strategy of universities and propose a mechanism for deploying goals and a mixed approach to writing a strategy, the combination of which makes it possible to maximize the involvement of the university staff in the strategizing process, which helps to increase motivation and employee engagement. The scientific innovation of the article is the description and approbation of the hybrid approach to creating strategy, which allows creating a unique strategic positioning due to the involvement of university managers and employees.
The main research methods are the research of the experience of the leading universities in the country, through the analysis of their strategies and development programs; the analysis of the problems of writing strategies of universities; approbation of the proposed approaches in the strategy development of Omsk State Technical University.
About the Authors
E. V. Khodoreva
Omsk State Technical University
Russian Federation
Russian Federation
Khodoreva Elena Viktorovna, Candidate of Technical Sciences, Associate Professor of the Oil and Gas Storage, Standardization and Certification Department
Omsk
AuthorID (RSCI): 591427
AuthorID (SCOPUS): 56610293100
V. V. Shalay
Omsk State Technical University
Russian Federation
Russian Federation
Shalay Viktor Vladimirovich, Doctor of Technical Sciences, Professor, Head of the Oil and Gas Storage, Standardization and Certification Department
Omsk
AuthorID (RSCI): 9913
AuthorID (SCOPUS): 35792469000
AuthorID (SCOPUS): 56755298300
AuthorID (SCOPUS): 57190972363
ResearcherID: P-8233-2015
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For citations:
Khodoreva E.V., Shalay V.V. Development and operationalization of the university strategy. Omsk Scientific Bulletin. Series Society. History. Modernity. 2025;10(1):129-135. (In Russ.) https://doi.org/10.25206/2542-0488-2025-10-1-129-135
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